Our journey didn’t start in a lab; it started on the humid, winding trails of Fayetteville, Arkansas.        Like many new runners, my wife and I joined a local club with big goals and high spirits.  But as the miles added up, we hit a painful wall that every runner dreads: CHAFING.                

Between the thighs, under the arms, and along the bra line—every stride felt like sandpaper.  

We loved the sport, but we hated the available solutions. The "big brand" creams were either overpriced, filled with synthetic chemicals, or felt like heavy grease on our skin. We knew there had to be a better way to protect our bodies without breaking our budget.  

We turned to nature. After months of testing—and with the help of our brave, friction-prone running club friends—we perfected the Ozark BeesNuts formula.